Lexus LSh: 1st Generation

What begins as a headscratcher ends up being a very effective commercial for some exclusive Lexus technology:

My first time watching the commercial, I immediately though of one particularly weird commercial from a while back, but in actuality it was a very convincing application of the driver monitoring system.

[Via: Steadywinds]

The first edition of the Pebble Beach Lexus LS 600hL (and the sixth edition of the PB SC 430) will be introduced tomorrow at the Pebble Beach Concours d'Elegance Lexus Fashion Preview. With a limited run of 50, the LS 600hL will be fully loaded and have a number of exclusive touches:

• Pebble Beach Truffle Mica exterior paint
• Exclusive two-tone Alabaster and Black leather trim interior with Dark Grey Bird's-eye maple wood trim
• 19-inch, five-spoke wheels with a unique finish
• Pebble Beach interior badging, including some very nice floor mat stainless steel badging
• Owner's choice of three distinctive merchandise packages: Callaway Golf Experience, Travel Package or Epicurean Encounter

The PB LS 600hL will be introduced in October. You can click through to read the full press release or browse through the photo gallery:

Limited Edition LS flagship hybrid sedan and SC hardtop convertible debut at the Pebble Beach Concours d'Elegance Lexus Fashion Preview

August 14, 2008 - Torrance, CA - Lexus introduced the first-ever LS 600h L Pebble Beach Edition and the sixth SC 430 Pebble Beach Edition to commemorate its continuing partnership with Pebble Beach Company. The vehicles were unveiled at the Pebble Beach Concours d'Elegance Lexus Fashion Preview on August 15, 2008. Production of these 2009 Pebble Beach Edition vehicles are limited to 50 LS 600h L flagship hybrid luxury sedans and 300 SC 430 hardtop convertibles. Pebble Beach Edition owners have the opportunity to customize their ownership experience by selecting from one of three distinctive merchandise packages: Callaway Golf Experience, Travel Package or Epicurean Encounter.

The LS 600h L's distinctive L-finesse styling is complemented by a unique exterior/interior color combination exclusive to the Pebble Beach Edition with a Truffle Mica exterior paint combined with an exclusive two-tone Alabaster and Black leather trim interior with Dark Grey Bird's-eye maple wood trim. Additional styling cues include 19-inch, five-spoke wheels with a unique finish, Pebble Beach interior badging, premium black floor mats with stainless steel badging, and blue illuminated scuff plates. The Pebble Beach LS hybrid comes standard with the Advanced Pre-Collision System (APCS) which incorporates the world's first system designed to help detect pedestrians in the vehicle's path, as well as world's first Driver Monitor System that helps warn drivers if it senses an obstacle ahead of the car and that the driver's head is not facing forward. The APCS system helps prepare the car for evasive action or collision by triggering appropriate sensors in the car and retracting the front seatbelts. Furthermore, the Pebble Beach Edition LS 600h L is equipped with the Advanced Parking Guidance System, Rear-Seat Entertainment System (RSES), power rear-door sunshades and rear-seat side airbags.

Celebrating its sixth year, the new Pebble Beach Edition SC 430 receives an exterior/interior color combination with a Mercury Metallic exterior paint and an exclusive two-tone Ecru and Black leather trim interior with Black Bird's-eye maple wood trim. The retractable hardtop convertible includes special-edition brushed chrome badging on the front fenders and center console, and an Ecru The Lone Cypress™ logo embroidered on black carpeted floor mats. It also features a color-keyed rear spoiler, 18-inch Machined Tourmaline alloy wheels, and white illuminated scuff plates. All-season run-flat or summer run-flat tires are available.

The Lexus partnership with Pebble Beach Resorts initiated in August of 2003 with the debut of the first Pebble Beach Edition SC 430. This established Lexus as the Preferred Vehicle of Pebble Beach Resorts and has offered Pebble Beach Edition Lexus owners a variety of amenities designed to evoke the exclusivity that comes with an excursion to the Pebble Beach Resorts. Presently, guests of Pebble Beach Resorts can experience the on-going partnership with complimentary time in a Lexus test-drive vehicle or transportation service to and from several locations in a Lexus Guest Transportation vehicle.

In February 2008, the Pebble Beach Edition RX 350 and ES 350 models were introduced into the collection. The LS 600h L is the fourth vehicle model to receive a Pebble Beach Edition package.

The 2009 SC 430 and LS 600h L Pebble Beach Edition vehicles go on sale in September and October 2008, respectively.

Lexus Personalization Program

Owners of an RX or ES Pebble Beach Edition can customize their ownership experience with the Lexus Personalization Program. Three distinct categories of packages are designed to invoke the unparalleled feel of the world-famous Pebble Beach Resorts: The Callaway Golf Experience, Travel Sets, and Epicurean Encounter. Owners can select from item(s) in one of the packages.

The Callaway Golf® Experience

Four exclusive packages are designed to improve the look and performance of one's golf game. One dozen personalized Callaway Golf Tour ix Golf Balls can be combined with a Callaway Golf Ft-I driver or Callaway Golf Hyper X driver and one X Hybrid. Three Callaway Golf X-Forged wedges and one Odyssey White Hot XG 2-Ball putter are matched to one dozen personalized Callaway Golf Tour ix Golf Balls. One case (12 dozen) of personalized Callaway Golf Tour ix Golf Balls is also available.

Travel Package

Pebble Beach Edition owners can carry style and refinement from their vehicle into a luxury hotel with one of three luxury luggage packages. A café-colored three-piece leather luggage set includes two cabin duffels, one carriage duffel, and personalized embossed luggage tags. Two pairs of Callaway Golf Eyewear complement the café-colored leather briefcase or the café-colored leather tote bag.

Epicurean Encounter

Those owners interested in improving their culinary skills can choose the Epicurean Encounter. They can select a six-piece Viking® Santoku Cutlery Set including 10-slot maple knife block or a four-piece Viking Cookware set. Both come with a Viking Cooking School $200 gift card redeemable for cooking classes or merchandise online at vikingrange.com. The package also offers the option of a café-colored leather wine tote and a diverse selection of wines from member wineries of the highly regarded Napa Valley Vintners.

About Lexus

Lexus has become synonymous with luxury since its introduction in 1989. By offering some of the finest quality luxury vehicles and providing benchmark customer service, Lexus has remained the top-selling luxury nameplate in the United States for eight years in a row. Lexus and its 223 dealers have repeatedly achieved high honors for both the products they sell and the customer service they provide.

About Pebble Beach Company

Pebble Beach Company, headquartered in Pebble Beach, Calif., owns and operates the world-famous Pebble Beach Resorts®, including The Lodge at Pebble Beach™, The Inn at Spanish Bay™ and Casa Palmero®. The company also operates four renowned golf courses: Pebble Beach Golf Links®, Spyglass Hill® Golf Course, The Links at Spanish Bay™ and Del Monte™ Golf Course. Its other famed properties include the scenic 17-Mile Drive® and The Spa at Pebble Beach™. In addition to the Pebble Beach Concours d'Elegance®, Pebble Beach Resorts® annually hosts the AT&T Pebble Beach National Pro-Am, The Wal-Mart First Tee Open at Pebble Beach and the Callaway Golf Pebble Beach Invitational. Pebble Beach Golf Links® has hosted four U.S. Opens, four U.S. Amateurs, one PGA Championship, and will host its fifth U.S. Open in 2010.

[Source: Lexus]

Considering the furor it created, I had fully expected the LS 600hL gift that Lexus airfreighted to Paul McCartney would never see the light of day. However, Sir Paul was recently spotted being chauffeured around London in the dark maple red hybrid. Also of note:

Such is vegetarian Sir Paul's passion for issues surrounding animal rights and the environment that he took out the leather interior and had it replaced with cloth.

The singer demanded that no animal products were used in his new car and it has been fitted with a hand-stitched green woven fabric.

Lexus said of the decision to send the vehicle by plane: 'To ensure the car's quality and security, as well as to meet marketing deadlines, it was airshipped on a regularly-scheduled commercial flight to the UK.'

Ok, enough of about that. I feel like a gossip columnist.

[Source: The Daily Mail]

When the Lexus LS 600hL was released, the automotive press was quick to point out its "flaws", especially when it came to gas mileage. Being a hybrid, the flagship sedan was expected to have exceptional fuel economy, and at first glance, that didn't seem to be the case at all.

It's taken a few months for some journalists to look at the LS 600hL in a different light. We saw it first with the great review by Jonny Lieberman, and now Automobile Magazine has weighed in with a very positive take:

Unlike most hybrids, the LS isn't about outright fuel economy - this car's mission is quite clearly to give the V-8 the relaxed demeanor of a V-12 by eliminating the need to rev it quickly in normal driving. It does that...Twenty-seven mpg on the highway is nothing to be ashamed of - in fact, it's quite impressive - but the almost-as-quick LS460L is also much less expensive.

If you keep reminding yourself that Lexus doesn't want the LS to be a Japanese 7-series, you'll agree that it does a fantastic job at making its driver think he's driving on a cloud - with a million horsepower under his right foot. And there's no better reminder of that than feeling big surges of smooth, quiet torque while the tach needle rises lazily to 1300 rpm. Very V-12-like indeed.

Most mainstream reviews ignored the fact that the LSh was meant to go up against V-12 competition, no matter how well it actually performed. Quick fact: the LS 600hL, with its 5.2 second 0-60mph, is actually faster than the V12 Audi A8 (5.8) & BMW 750iL (5.4). What's more, it's only 0.1 seconds slower than a twin-turbo Mercedes S600. Very V-12-like indeed.

I may have found it a week late, but the time allowed this Lexus LS 600hL review by Jonny Lieberman to fill up with some of the best comments I've read regarding the hybrid limo's appeal. Here's a quote from the article itself:

I disagree with every review of the Lexus LS600hL ever written. Categorically. To a man, my colleagues misinterpret the most expensive Lexus as a misguided planet-saver that doesn't deliver enough mpg to justify its sky-high price tag. I view the ultimate hybrid as better driving through science. In fact, despite the dorky "hybrid" badges uglifying the LS600hL's flanks, Lexus didn't build this beast to sip fuel. They built it to go toe-to-toe with 12-cylinder Germans.

The LS600hL is no design statement, like the 760Li. It doesn't announce, "I have a huge wallet" like a Mercedes S600. The LS design is much more Audi A8 W12, only without the goatee. The restrained yet handsome lines strike the same chord as VW's Phaeton. Only this time they're brand correct.

This marks the second time Lieberman has reviewed the LS 600hL (the first time was for Jalopnik), and this second go-round is just as enjoyable as the first. In fact, it speaks volumes that the writer would think to revisit the car, convinced as he is that the flagship sedan is getting an unfair reputation.

This was a review I agreed with 100%, and it seemed to echo with the TTAC readership, as the article piled up pages of comments with almost no negativity.

Great read.

Motor Trend spent some time in the Lexus Hybrid Living Suite, a suite created at the San Francisco Fairmont hotel to showcase Lexus' commitment to environmental responsibility:

The San Francisco Fairmont is located on top of the Nob Hill area, the highest point in the entire city. As one might imagine, such a location makes for fantastic views -- in fact, the Lexus Suite provides a stunning look at many of San Francisco's chief points of interest, including Alcatraz, Coit Tower, and the Golden Gate Bridge.

Organic is a chief theme in the suite, with material for the bed mattress, sheets, towels, and robes all grown without pesticides. Much of the furniture in the suite, from the night stands, to the bed, dining table, and bathroom fixtures, was sourced from antique stores -- as opposed to buying new items -- and refinished, essentially recycling them for use in the suite.

Primarily I'm linking to the story because of the photo gallery, which shows the suite from a number of different angles, but it's also important to note that this might be the first time Motor Trend's passed on the chance to put down the hybrid sedan.